Or the impact of the health of an IT environment on a business…as seen through the eyes of a marketer :)

All of us in marketing know the pains of promoting a product or service while also firefighting the backlash of it’s technical faux-pas or downtime. Putting any lack in…


💡 So this article started from a pic shared by a friend, and developed into a wannabe post and eventually the post was growing so long that it just felt right to turn it into an article.

This circulated a lot this weekend — and it perfectly describes most conversations…


This is not a pandemic advice article! That’s right! Because since the start of this pandemic, we’ve all read tens of articles with advice on anything from: how to work from home, how to control anxiety at home, how to make your work space nice, how to make your time…


All my life I’ve been a proud book worm but I’m not big on writing reviews, or flaunting what I read on social media. Catch me in person and I can yap for hours about various things I’ve read. Occasionally I do enjoy some intellectual flaunting though!

And this is…


I remember it as if it was yesterday — having a chat with a friend of mine who was a Product Manager who had an offer on the table for Sankt Petersburg. I was super happy for him and then he turns around: “Wouldn’t it be cool if you got…


Flat startups! The heaven of organizational red tape relaxation, where the people are all do-ers, there’s no office politics, no fighting for hierarchy, no endless meetings to get to a decision, and any information and knowledge is shared throughout. Everybody at any point in time knows what’s going on.

After…


Photo Credits: https://www.ittoolkit.com/

Exactly 13 years ago, I was enjoying the last summer before college. I knew exactly what I wanted to do and what I wanted to be…or so I thought…I’d go and Study Electrical Engineering, specialize in Mobile Communications and Satellites and then do an awesome PhD, further the field. …


2016 is closing to an end and I thought it would be useful to list the countless tools and platforms I tried out throughout the year, and there have been a few. …


Este trecut de mult de miezul nopṭii și ȋncă dau refresh pe site-uri și scrollez cu frenezie feedul de Facebook, ȋn speranṭa că o să am o surpriză de proporṭii la exit polluri. …


I would now like to address one of probably the most ubiquitous issues encountered in all companies. Big or small, running large or small scale operations, the misunderstandings and grievances that these two departments seem to generate for one another are everywhere. …

Eliza Dumitrache

Growth Hacker and Essentialist, #Performance and all around Digital Enthusiast, user behaviour analyzer. Love reading, travelling, arts & all things Japanese.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store